Largest Publishers In The World Proves Books Are Still Profitable

In this digital age, a lot of people think that reading is dying and that not many love this activity. This is proven to be wrong by the greatest publishing companies because they still make tons of money in this business.

Movies like The Hunger Games, Harry Potter, and many others are all film franchises that are also as famous as their book counterparts. Many of those who watch the movies are intrigued and convinced to read the book because they want to know if the movie gave justice to what the book originally describes. A lot tend to read the book because they also want to know what happens next.

Apart from the movies, books and novels still have the capacity to entice a lot of readers and with the help of social media to present it to the public, a lot of profit can be earned from it. Although many of the popular books are fictional, there are still a lot of publishers who make money with books for medical experts, educators, business professionals, scientists, and many others. Here are the top publishers in the world.

10. Scholastic – They have revenue of $2.14 Billion and they are the ones responsible for bringing you Goosebumps, Harry Potter, and Hunger Games. Through the great work of their employees and their writers, they lead the way into publishing children’s books. You can find Maureen O’Connell Scholastic details so that you can see her contribution to the company on its rise to being one of the top publishers in the world.

9. Holtzbrinck – With a revenue of $2.2 Billion, this German-based company has provided more than 138 countries around the world with books about science and education. Aside from books, they also deal with newspaper projects as well as publishing business information.

8. McGraw-Hill Education – They help in the education field by providing products that can help with teaching and learning. They provide for those in the elementary level up to the college level. With over 6,000 employees worldwide, they have made their company diverse.

7. Grupo Planeta – When it comes to the Spanish and Latin markets, this publishing company leads the way. One of the famous and bestselling books they published is Dan Brown’s book called “Inferno” in Spanish.

6. Hachette Livre – They are based in France and have provided their products for the Spanish, French and English market. They work with authors such as Stephanie Meyer, Tom Wolfe, Tina Fey, Malcom Gladwell, and many others.

5. Random House – One of the most famous books they produced is 50 Shades of Grey that became a worldwide phenomenon.

4. Wolters Kluwer – They only focus on professional genres and so their books are all to provide help to professionals in various fields. They operate in more than 40 countries worldwide.

3. Thomson Reuters – Their focus is on business and professionals and have made $5.38 billion in a year.

2. Reed Elsevier – They are based in the United Kingdom and their works are for business, legal, medical and science books.

1. Pearson – Their products tend to be more on the learning side. Their products are being used in various colleges and schools all over the United States. They managed to have $9billion in revenue in just one year.

Make Money From Spread Betting

Spread betting is making a profit on the forecasted ‘spread’ of outcomes by making a bet above or lower the spread. The profit margin depends on the accuracy of bet made. Like any money making strategy, spread betting too has both profits and risks.

Now here are some real good reasons why spread betting is preferred sometimes over the trading methodology:

  • Rise or fall, take it all: Unlike other strategies where you make money only when the markets rise, spread betting allows to make money by predicting both rise and fall.
  • Trade anytime: That is right; you can make your bet at any time of the day. All you need is a way to access your account.
  • Use leverage: There is no need to deposit the full amount in spread bet. Deposit a small amount of the initial capital and thus it increases the potential of your profits significantly.
  • The great variety: Well, it is of course not limited to a small part of the market. Like the name, it is ‘spread’ across a wide variety of products and technologies. Trade wherever you want, all up to you.

Anything that comes with a significant profit, comes with the potential of significant loss. After all, it is a bargain what doesn’t want but can’t resist. Some risks involving the spread bet market are:

  • Well, you make more, you lose more. Even though you can earn more, there are the odds favouring you losing a lot of money, much more than the initial.
  • Volatility of the market increases the risk. The more the market goes unstable; more you stand to lose in spread betting.
  • Using leverage has its own disadvantages. Even though you don’t pay the full amount for your bet, you do stand to lose the entire bet amount when the bet goes wrong.

Spread betting is not a direct way of earning money and there is no way that can be hidden. Either you make a hell lot of money from spread or you stand to lose all you’ve got to bring you down. So when you’re looking to go ahead for something as risky as spread betting, it would be wise to consult a financial specialist in order to help you out. For safe future, you should go for two people- a hedge fund manager and a CPA. A hedge fund manager has to be chosen by his credentials as to how many clients has he successfully managed. For an account specialist, you need to go through the CPA Review support and information to know how well the person manages the accounts.

Head understanding the risks

Spread betting involves a high amount of risk as you are exposed to the market and its changes every moment and every single fickle might make you money or send you down to the dungeons. Thus, it isn’t best suited for every person. One should understand all the risks before taking each and every step in this field. But once you are okay with the outcomes and the risks you might be subjected to, get ready to have a fair chance to walk out with all your pockets stashed with money.

Tips For Securing A Job Of Your Choice

Are you looking for a job? If yes, at jobs discover job options you will give you clues and hints that can help in securing a job of your dream. One important thing you must remember is that looking for a job is itself a lot of work. Things are even more difficult for job seekers who are new in the market or persons who are changing their careers.

First, we shall help you put together an eye catching resume. If you are changing to a new career and you have prospects for a new job, we shall look at what you are doing and advise you on the best way to go. We shall help you discover job options that suit you. If you have just lost a job, we shall first take you through a counseling session because we understand how losing a job can be devastating and how sudden change of your lifestyle can impact on your image. That is why we shall help you handle reactions such as anger, anxiety, embarrassment, and shame, lack of self confidence and lack of hope. We know that you need to take some time to think through the past. That is why we shall guide you so that you start feeling better as we hunt for a job for you.

We shall help you discover what job you want and the job you are best at. We shall try to look at what you were earning and come up with opportunities where you can earn a salary that is closer to your previous remuneration. In some cases, if we realize that it is taking too long before you get a job of your dream, we shall opt to try to look for a job in an area where the demand for the skill you are offering is high.

If it is not possible to get a job as quickly as you wish, we may opt for any available job as you consider options available. We shall update your CV and find a job that suits you. Here are some helpful tips you need to follow to increase chances of getting a job.

  • Identify the opportunities available in your field and focus your time and energy on them.
  • Pick a few companies you are interested in and where you would like to work.
  • Have as many contacts as possible and follow up leads you think can lead to a job of your choice.
  • Learn how you can express yourself in a clear manner and be prepared to discuss everything you may have put in your resume.

You may have to consider free lancing and interim jobs because they guarantee some income as you search for your dream job. Meanwhile, as you do all this, you must remember to continue sharpening your skills and refreshing yourself. You may need to acquire new skills required by emerging job openings. Lastly remember to apply for jobs which are matching your skills.

Retirement Freedom

Retirement is a special time for anyone who has worked hard their entire lives to attain money. It is a time when people become thankful that they checked out websites like https://fulcrumselfdirected.com/ – self directed ira during their youth. Doing this allowed them to establish a nice investment and retirement plan to work with as they aged. However, some people are not as smart with their money. Once they do get to retirement, they are not able to gain access to their funds, or the funds have already been used for other purposes. Here are some of the joys that people experience when they do it the right way.

There is a good chance that you will buy and own a house at some point in your life, but you might not get to own that dream house until retirement. If you have the finds to do it, why not take the leap and buy it? Buying a home in old age can be quite rewarding. It allows you to have complete control over the things you love to do, and you can show it off to all of your friends in the process. Allow yourself to buy a home that is a bit more on the luxurious side. You will find that doing so is a great way to feel good about the smart retirement investments that you have made.

Buy a car if you really feel like you need to splurge a little bit. This is a great way to invest wisely, and it allows you to have a little fun. Some cars are safer for people who reach old age. SUV’s and some models of sports cars are quite impressive. Older classic cars are excellent choices for people who love to invest in these types of vehicles. Just make sure that you go through a reputable dealer if you do use retirement funds for these purposes. You do not want to be left with nothing if you do make an investment such as this one.

A bucket list is a list of events that a person wishes to carry out before they finally kick the bucket, so to speak. This list often costs money, so you need to plan accordingly. Some people wish to travel as a part of their list, while others simply wish to buy new and lavish gifts. Bucket lists are hard to complete without time and money, but retirement offers both of these things. Since you will not be working, you will have plenty of time to cross off different things from your list as you accomplish them.

Using your retirement money for fun adventures is fine as long as you invest the proper way. Leading up to retirement, you need to make sound investment choices. These choices will help to shape the quality of life that you achieve, and they will ultimately determine whether or not you will have a fun time once you are old.

Enjoy Financial Stability With Self Managed Super

Perhaps you are one of the many people in the country who are thinking about what life is going to be after retiring from your job. Well, this can cause you a lot of thinking especially when you have not made any remedies to solve this thing that tends to happen sooner or later. Yes, that’s right! You will be retiring from your job soon and until now, you only have your pension plans to rely on and nothing more. If you want a more contented way of living after your retirement then you need to opt for a way to help you realize it. In this regard, self managed super is the best way to go.

What is Self Managed Super?

In case you are not yet aware, this kind of investment method is something which entails investment assets. Here, your money is utilized for the acquisition of properties and assets that play a very important rule in the lives of Australians. This is a way by which many people are encouraged of simply because it is an excellent way to earn money in the process. So if you are one among the people of Australia who thinks of a much better way to earn money for your retirement, this proves to be an excellent route you need to get into today.

Investment Assets for Your Financial Safety

Even when recession has stricken many countries, Australia remains to be one of the toughest countries to fight off it impending risks. As a matter of fact, Australia continues to be one of the most effective places to work, put up businesses and invest on. Prior to these realities, many properties are being erected and many people simply invest on these properties. And as far as self managed super is concerned, rest assured that this serves as your ticket to put your money on such properties that will continue to rake money for your financial assurance. Properties that are usually acquired via the SMSF route include commercial properties, industrial properties and residential properties. These properties are quite important and valuable to the people of the country, thus making them as effective tools in the act of investing money on assets and properties. And once your funds are invested on these things, rest assured that you will enjoy financial stability after your retirement period.

Where to Find a Trusted Provider of Self Managed Super?

Self Managed Super When it comes to finding the best company that offers SMSF investment solutions, Australia has a lot of such companies to offer. But you have to take note that not all companies offer good services and this should make you feel cautious once you get in the way of finding one. The internet proves to be your best friend when it comes to this kind of search task and for sure, you will be able to find the one you are exactly looking for at the end of the day.

For a well-managed fund of yours, take the time to avail self managed super from SMSF Self Managed Superfund today!

When Timeshare Scammers Strike

Timeshare scammers are opportunistic. They tend to strike when someone is at a low point in their lives. This usually occurs as a result of financial strife. However, there are other reasons why scammers are able to prey on those who have timeshares for sale. A poor economy, age, emergency funds, and other reasons all contribute to the problem. If you want to get rid of your timeshare, then you need to enter a how to cancel my timeshare search query. This will give you all of the information that you need to cancel it safely.

A poor economy always signifies the scamming season. When the economy is down, people tend to unload assets that no longer bring them wealth and prosperity. This is done to alleviate the financial strain of daily life. However, you should never be willing to sell your timeshare to just anyone. Also, never allow someone you do not know to handle your timeshare sale. Consider other ways to get the money you need when the economy is down. You might be able to cut down on bills by turning off lights and adjusting your AC unit within your home.

Emergencies are unpredictable. This means that you might be called upon to use money that you do not have in order to help yourself, a friend, or a family member. Emergency money should be saved over time. Create an account and make sure that you have the discipline not to use the money in it. This will keep you safe, and it will prevent you from having to sell your timeshare during an emergency. Scammers often prey on people that they know need money fast. When someone’s health is on the line, they are willing to unload their timeshare cheaply.

Timeshare scammers also strike through phishing scams. Phishing scams are mass emails sent out to vulnerable targets. The emails will often ask you to divulge personal information about your timeshare. These emails often look official, so it is easy to be fooled. However, if you respond to one of these emails with your personal information, then your timeshare might become hijacked. Avoid this by immediately deleting suspicious emails. Never open an email from someone you do not know, and contact the authorities as soon as possible.

Elderly people are certainly targets as well. Timeshare scammers take advantage of them because they are trusting. Sometimes they do not fully understand all of the details of a deal before they sign paperwork. Once the paperwork has been signed, then there is nothing they can do if they sell a timeshare for far less than the market price. If you have elderly family members, caution them about these types of deals. This is the only way to protect their finances.

Using Printable Certificates to make Award Certificates

Making of an award certificate is one inexpensive way of showing appreciation to a student or an employee or friend or even family members, especially when graduation days are around the corner. Printable certificates are inexpensive and easy to use way plus they provide you an opportunity to create a completely personalized gift for that person you care about.

You can find a huge variety of printable award certificates that are either in casual or in formal designs.  A standard certificate always includes a filigree-style border in traditional colors such as gold and silver, blue and green. They are constructed from a parchment or sometimes from fine pane plus non parchment paper.  For professional awards the certificates that have foil borders can be added in a visual excitement so as to make the recipient feel proud. Certificates that have school and sports themes are such an excellent choice for the educational awards and the kids will actually love them.

Most of the award certificates are available at an 8.5’’ by 11’’ letter size or the common A4 size.  Some stationery retailers offer a 2UP and a 3UP certificate that are able to feature two and even three certificates for every sheet respectively which are separated within perforated lines. The benefit of using rather smaller certificates is that you will be able to print them faster and efficiently, also due to their small size they are such a fun material when making the certificates for kids.

The 8.5 by 11 certificates are also easy to customize mostly in word processing program.  You can change the page orientation to Landscape for a much traditional certificate and then just type the message you want it to possess.  In making the certificate unique you can insert school or company logo or if it’s necessary your own image or any other clip art on the certificate. Before printing the certificate its better to test print on a plain paper so as to double check whether your design is as accurate as you want it to be.  If your concern is printing the certificate correctly you can engage a free template so as to get the guidelines required for the certificate content. These free templates are offered by online certificate template companies.

By creating and presenting an award certificate, you are recognizing the recipients in an away that they will likely remember and appreciate in a long period of time to come. After downloading the certificate it will be better if you add embellishments of the certificates including seals and ribbons and displaying them in document covers or rather flames in order to add an importance or value for the award event. By employing certificate templates plus a little bit of some imagination, you will be able to make an impressive and affordable certificate.  We all deserve an award during a specific time of our lives, for more info on using printable certificates click on the video below;

Using Corporate Gifts To Impress The Management

Sometimes, when you are working for a corporation, regardless of your position, you will have a firm of management above you.

You may like it, you may find it more comforting, you may dislike it and the very essence of the idea; however you will have to work with it and make the most of it for the longest period of time.

This is why you may want to make sure that you start off on the right foot with the management and that you are taken into account as being a good guy rather than a lazy slacker.

You must remember, the management is human as well, they have feelings and emotions and their life might be just as harsh as yours is. From time to time you will see them in rough patches, a bit stressed out, or probably just a bit under the weather, but still, wouldn’t you like to be cheered up in these situations?

The idea of corporate clothing South Africa and corporate gifting has been around for some time now, and it can actually do wonders for a working environment.

The gifts can also be given by the employees to the employers,, and they don’t really have to be something impressive or lavish in the first place.

Even the smallest gesture can move the roughest of people, and the same goes for your management. Let’s say that one of your bosses is a bit down and needs cheering up. Rather than striking an awkward conversation that you know won’t end well, just run to the nearest shop on a break and buy a small souvenir, a little reminder that his or her employees care and that they want to cheer him or her up.

Sometimes, these things can work in multiple ways. Some bosses might actually be impressed on the long run and remember you, and the next time a higher position becomes vacant, you might find yourself proposed for it.

Or maybe you find yourself in a rather tight situation, and you need to leave work early, or you might of have done something wrong and you fear for your job. That same boss that you helped that time in the past with that small gift, will actually help you and make sure that you are out of trouble and that your job is safe.

Remember, your bosses are human too, and believe it or not, their lives are usually harder than yours. They have more stress, more important people to answer to, and usually if one of the employees does something wrong, the higher management will scold and pick on your boss, not you directly.

That small gesture, even though it is in the end insignificant and without any certain value to it, can actually mean the world for the right person at the right time, and if you happen to find yourself in that situation, don’t hesitate to lighten up one person’s day.

You never know when that person may lighten up yours.

Do’s And Don’ts In Ads

Do’s and Don’ts in advertising your house for sale. There are a lot of strategies in selling your house but there are also a lot of no no’s which you might be doing. It might be hard for you to sell your house for you have been living in it but what’s the point of a house without anybody in it? Stick to the right path in selling your house. Follow the following tips and you could come a long way from where you were.

DO’s

  • Present your house in the best possible way. Selling your house might be an emotional challenge but put some love in it! A good presentation is a big plus point from your prospective buyers! Visually appealing houses are always the top sellers. Put yourself in your prospective buyer’s shoes, you would not want to buy a house which looks like somebody just abused it. A simple tidying up of things would suffice.
  • Use a marketing strategy. A marketing strategy would boost the number of buyers for your house. The internet is one of the easiest sources of buyers but the traditional advertising tools are one of the basics. Signs and banners are the most traditional tool aside from advertising through the word of mouth. Promote your house and don’t settle for less! To get the best deals that you could have, you have to spend little bit from your pocket.

DON’T’s

  • Honesty is surely the best policy. Do not try and convince your buyers with lies and deceit. You have to be honest for honesty builds trust between you and your prospective buyers. A little lie could put you in the opposite place of where you want to. Remember that your buyers will always tell somebody else when they have caught you lying! Choose to be right through honesty alone. Prospective buyers would appreciate a downright honest to God answer from the house owners!
  • Put your prospective buyers in a difficult situation. Viewing houses for sale should not be difficult. Do not make your buyers’ wait for your free time, it would make them grouchy. Clear your schedule and put your buyers first. Serve them the best as the owner of the house and open your house to them! Tour them around and tell them about your house’s best features! Your efforts would pay well when you have closed the deal. Just treat your prospective buyers well and surely you will find the right person or family for your house.

Many do’s and don’ts are common knowledge for everyone. The only wrong decision made by sellers is underestimating this good knowledge. It might sound very plain to some, but these basic ideas are the fundamental factors that could give you the buyer you have been looking for!

SignsFx is a company which allows you to easily customize the signs and banners you want for your business. This traditional advertising tool could help you look for the buyer you’ve been waiting for. Order lawn signs now!

The Role Of The Customer Advisory Board In Your Business

A Customer Advisory board can be as in-depth and involved in your business as you wish it to be. Some businesses employ a Customer Advisory board simply to periodically reach out to customers to make sure everything is running smoothly. Other businesses ask that the Customer Advisory board act in a more intricate way with the daily functions of the business.

Communication With the Customer Advisory Board

The Customer Advisory board is usually made up of customers and managers within the business. On a simple level, this board will help the business to keep track of customer satisfaction and evaluate customer needs.

With proper attention, customers will stay with their chosen vendors. To provide that attention, business owners are wise to develop a Customer Advisory board. In this setting, the business owner can have a face-to-face meeting with his customers and connect in ways that otherwise would be unlikely. This board will help customers get through to the business owner about any problems with production, quality, or delivery. Once a customer is unhappy with a vendor, and moves on, it is very hard to get them back. But, the savvy business owner will be quickly apprised of problems with the supply chain through the Customer Advisory board.

Communication on this simple level will keep your customers involved in your business, and they will feel that they have a vested interest in your success. You also can get valuable information about the needs of your customers before it becomes an emergency situation. You will also be able to relate to them actions you are taking to meet their needs, whether it means changing procedures on the production line, adding shipping staff, or improving product quality.

In Depth Work With A Customer Advisory Board

Many business owners gradually assign more in-depth work to their Customer Advisory board. This board will include, in its membership, employees from various departments within the company. These employees can raise questions about profit margins and report problems or improvements in the production line. They often impart valuable insight to the owner and his customers concerning problems in the manufacturing department, or in ways to improve service.

Usually, employees lower down in the company are not confident confiding in their superiors. The culture of work is that, if an employee has a good idea, the “higher-ups” will steal it. This, naturally, makes employees want to keep things to themselves. Unfortunately, this can lead to stagnation in the company, as no new, workable ideas come into the spotlight.

A Customer Advisory Board can partially remedy this problem by networking with the employees and encouraging them to contact them with perceived improvements and problems. As this information is passed on, quite often changes are made that increase productivity. These changes also make customers and employees alike happy.

Your Customer Advisory board can be a valuable asset to your company. Give it a chance.

Self Storage At The Last Minute

Are you looking for Palmdale self storage information online? You’re at the right place. Here are some tips for last minute self storage hire.

Ground units are more expensive!

Yes, they are. If you have to stop to winch or carry a fridge up the flight of stairs, you’ll understand why. It may seem unfair charging a bit extra for units at ground level, but if you will be storing heavy items it may well just be worth it.

Store vertically to maximize space, but don’t be cheap.

Make the most of the vertical space, packing heavy items below light items, to maximize your space. But if you’re storing for a long time and need access to things, get a bit of wiggle room to allow for walking areas- it will make your life much easier.

Check out the security.

You’re within your rights to tour this before you book a unit. Ask about security procedures like electronic alarms, surveillance and who controls the gate access. Also, bear the neighborhood in mind. Remember, that while you always have to keep budget in mind, it really is worth paying a bit extra for a more secure facility that will be safer to use at night and where you have peace of mind about your belongings.

They want to charge me because its last minute- what can I do?

There are a few things you can do to get a better deal on self storage.

  • If you know you’re going to be taking the unit for a long while, you may find that you can earn considerable discounts by committing to a long term contract. Some facilities offer contracts for students over the summer, for example, where a discounted flat rate buys you the time.
  • Remember the point we mentioned above- ground floor units are always more expensive. You also want to investigate things like whether the unit is on the inside or outside of the facility [or freestanding], whether its climate controlled, and whether there is an elevator.
  • Browse for a good deal. Some facilities offer seasonal specials or online only offers and other discounts to be taken advantage of. Anyway, if you arm yourself with some comparative quotes, not only will you know what to expect but you have room to negotiate. Also pay attention to what comes package- moving truck rental, locks etc.
  • Don’t forget the sales standbys of referral discounts and group discounts. Some industries- like doctors with acres of files to keep in storage- need to use storage facilities a lot, and you may be able to negotiate a better deal together then you could separately. You may also be able to coax them into a referral bonus.
  • Don’t be afraid to negotiate, especially with private businesses. While some chains- and simply some people- will not budge on pricing, often they’re given a bit of discretionary leeway on rental amounts, and it will pay you to capitalize on it.

Renting storage last minute isn’t as daunting as it seems.

Your Music Can Be Special Too! Don’t Waste Another Second And Take The Big Step!

The thing about music is the fact that it is so special that it has a lot of potential to be sold at anytime and anywhere. Selling music is a step that comes far behind creating it and producing it. If you have never done either, your chances of ever making it in the big world are null. But that doesn’t have to mean you should give up right away and stop looking for a way to better yourself, even though you may not know anything at the very moment. Things like knowledge and motivation are never constant. They are subjected to change and you are the only person who can make these changes happen, only if you want to.

The first step you need to make is get yourself some knowledge before you can go any further with this whole process. It is going to be long, you will have to devote a lot of time and spend it by working hard, but you are going to have such an amazing result on your hands that you won’t be able to believe it when it finally happens. However, before you get to your big break, there are a few technicalities you need to take care of. First of all, you need to be able to step on your own two feet and be self sufficient. You can’t possibly depend on a studio or a music production company to handle these things for you. The less you depend on something like this, the better it is for you.

You can get a program which will do what the studio equipment would for free. The program itself isn’t a lot of use if you can’t use it. You can learn how to use it too, and chances are that you will be able to learn that for free. We are talking about two major changes in your knowledge base without spending too much. Take up a music production course to get yourself started. There isn’t anything you could lose, because you have a large number of ways to find a course for yourself. It doesn’t have to be paid. Regardless of the kind, sort or price of, really every single present music production course out there, they will all offer you valuable insight that won’t harm you at all.

Finding the right course might take some time, but you can hardly ever go wrong with choosing one. They are all going to teach you something if you are new. The patterns of learning are different. The music production course is there with the sole purpose of teaching you how to handle the software you are going to get. Getting a music production course depends greatly on the program you are going to use, so make sure they match before you choose a course for yourself and start learning right away, without wasting a second of your time.

E-Signatures Change Our lives

Signing your name to close a business deal, or obtaining someone else’s signature to close one, is one of the most exciting moments that will happen in your life. Consider the times in which you signed on the dotted line to buy your first car or home. Remember that feeling of accomplishment that coursed throughout your entire body? Well, now, you can get that same feeling within the comfort of your own home. The e-signature, or electronic signature, is fast becoming one of the most convenient ways to sign a document online. There is plenty of

Lending Club: An Overview Of A New Financial Market Platform

As online financial platforms proliferate, it is important to understand them if wanting to get involved as either a borrower or investor. The largest U.S.-based platform in this market is the Lending Club. As it prepares to go public with an IPO, the ante has been raised as potential investors need to understand the platform prior to determining whether they plan to participate.

Features
Lending Club is becoming a popular alternative to securing loans through traditional institutions, such as banks and credit card companies. With investor returns at traditional banks also being low, and interest rates for borrowers being fairly high, Lending Club stepped in to take advantage of this obvious spread. The online marketplace platform features several ideas, all of which have helped it garner big profits.
1. Peer-to-peer Lending
Lending Club connects potential borrowers with willing lenders in an online marketplace platform. If a borrower wishes to garner a small loan between $1,000 to $35,000, they can apply through the platform. The Lending Club then utilizes online resources to check the borrower’s creditworthiness, then assigning a risk level and rating. Lenders can include individuals who can buy pieces of various loans in $25.00 increments.
2. Doesn’t directly loan
The Lending Club itself doesn’t directly loan money to borrowers. Rather, it simply connects borrowers with willing lenders. The lenders are able to review the borrower’s risk level and determine whether or not they wish to invest by loaning money. Lending Club makes money by charging borrowers fees of up to 5% for connecting them with lenders.
3. No need to maintain buildings or ATMS, so costs kept down
Traditional banks have to maintain buildings, ATMS, and thousands of employees, including tellers and loan officers. Online financial platforms are able to operate at a fraction of the cost of these traditional institutions. By using the internet for their platform, these standard overhead costs are significantly reduced. Having lower costs has translated into having larger profits. Last year, Lending Club boasted over $4 billion in loans, and it continues to grow. Since the Club itself is not bearing the risk of default, as it doesn’t directly lend money, its profits have skyrocketed.
4. Can offer borrowers lower interest rates and investors higher returns
One result of its ability to keep costs down is that the Lending Club can offer borrowers lower interest rates on unsecured loans while simultaneously providing individual investors higher rates of return. For instance, if someone borrows money through Lending Club instead of through a credit card, the rate and fee could be as little as 14.5%, significantly lower than standard credit card rates through traditional lending sources. The individual investor then could realize a return of 8-9% on his investment. To learn more, go here for a review of Lending Clubs.